AGC Partners Advises Appsee on Its Acquisition by ServiceNow

Transaction Details

AGC Partners is pleased to announce that its client, Appsee, a market leading mobile analytics platform, has sold its in-app analytics platform and R&D team to ServiceNow. ServiceNow will further its mobile application and web browser strategy by adding deep user analytics to the Now Platform. This deal is expected to further enable ServiceNow to deliver out-of-the-box, consumer-grade experiences at scale to enterprises. With a team led by Rob Buxton, AGC Partners acted as sole financial advisor to Appsee.

AGC Partners Advises Appsee on Its Acquisition by ServiceNow


"Rob and the AGC team ran an effective process to help arrive at a successful outcome. AGC's understanding of the industry and access to key players were critical in allowing us to generate multiple proposals and close a transaction with an ideal strategic partner. It was a pleasure to work with the AGC team and I look forward to the opportunity to work with them in the future."

Zahi Boussiba, CEO, Appsee

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